Outbound not performing well? Did you hire more sales reps, but get the same output? Kellen and Joe offer free GTM audits for B2B sales teams looking to find out what’s going wrong in their GTM/outbound setup.
Summary
In this conversation, Joe Petruzzi and Joey Gilkey dive into how Joey's Christian beliefs shape his approach to entrepreneurship, his learnings from running both service and SaaS businesses, and some hot takes on the radical inadequacy of volume dialers.
Takeaways
Joey Gilkey emphasizes the importance of cutting through fluff in sales and marketing.
He views the workplace as a garden that requires care and attention.
Joey believes that work is a holy endeavor, not a result of the fall.
He argues that many people misunderstand the nature of work and happiness.
Joey transitioned from a service-based business to a SaaS model for scalability.
He highlights the challenges of scaling a service business due to human unpredictability.
Joey discusses the importance of product-market fit in SaaS.
He believes that high-touch support is crucial for reducing churn in SaaS.
Joey emphasizes the need for strategic decision-making in business growth.
He shares his experience of shutting down a company to focus on what truly matters. Navigating client dynamics is crucial for successful sales implementation.
Understanding the technology landscape can significantly impact sales performance.
Product-market fit is essential for long-term success.
Sales strategies should prioritize intelligence over volume.
Rapid growth can be achieved by focusing on outbound sales first.
Effective dialing technology can enhance connect rates and overall performance.
Sales reps need to adapt to a higher volume of conversations.
Cleaning and managing phone numbers is vital for maintaining connect rates.
Psychological factors play a significant role in sales rep performance.
Data-driven decisions are key to optimizing sales processes.
Chapters
00:00Introduction to Joey Gilkey's Perspective
01:01Faith and Business: A Christian's Approach
08:30Transitioning from Services to SaaS
14:39The Challenges of SaaS vs. Service Models
20:03Strategic Decisions in Business Growth
28:01Navigating Client Dynamics in Sales Implementation
35:18The Impact of Dialing Technology on Sales Performance
43:11Strategies for Rapid Growth in Sales
50:58Closing Thoughts and Key Takeaways
